The main objective of the project was to increase interest in the preservation of natural and cultural heritage using modern technology. As a target domain we selected enoteca with a large number of wine bottles, where we wanted to promote the traditional indigenous grapes from Vipava Valley. We developed a prototype of a mobile application for the Android operating system as well as a web-based content management system that enables efficient and attractive communication and interaction with visitors using computer vision (automatic recognition of bottle labels) and augmented reality (promoting indigenous grapes).